POWERFACT: When you’ve been authentic with sellers, and clear, and your true goal is to help them move to the next level, getting the signature is just a formality.
I believe that listing “presentations” should be really called “conversations”. First of all, I hope we’ve given you the tools and mindset to do the first three parts of this REAL process well — R – build rapport. E – engage. A – advise. Now finally, L for “lead them to a decision.” If you’ve done that — getting the listing is just a natural progression of the process.
In fact, “closing for the signature” can be really easy and even fun! Watch the video below to see what I mean!
In case you missed them, here are the other three posts in this series:
- Part One (R)
- Part Two: (E)
- Part Three: (A)thepowerprogram.com/the-face-to-face-presentation-part-two